Professional Beauty

PROFESSIONAL BEAUTY, with leading international experts gracing the stage, hands-on education, live demonstrations and other activities that will inspire all beauty industry professionals.


China Beauty Expo Cosmetech Section of professional beauty develop the premium programs to help visitors make connections and obtain source suppliers efficiently and establish network. As the leading platform, China Beauty Expo try to acquire new trends and knowledge about international cosmetics markets. This is a must-attend event to exchange views with thousands of experts, exhibitors and speakers about topics regarding retailing, purchasing behavior, ingredients innovations, regulations through on-site featured events.



CBE’s Professional Beauty Section Brings Together an Unrivaled Set of Trade Opportunities for Salons, Spas, and Beauty Service Providers across China. The market size of medical beauty in China is expected to reach $36 billion USD by 2020 with the annual compound growth rate at 40%. There are also 3 million beauty salons and 400,000 nail salons in China who are looking for new trends, products and equipment to appeal to their customers.



Conferences & Events

International Cosmetic Aesthetic & Dermatology Forum

Renowned local and international dermatologists and professors are invited to provide guidance and assistance in the research, development and design processes of Chinese brands and manufacturers.

Hall E5 – Nail & Eyelash Beatification (Europe/America/Japan/Korea)

Top notch brands of nail & eyelash beautification products from Europe, North America, Japan and Korea display trendy products of manicure and pedicure.

China International Nail & Eyelash Art Culture Festival

An international cultural event aims at the subdivision industries to offer a series of exhibitions, forums, competitions, public experience, international communication, charity events and selection.

Hall E11/E12 – High-end Medical Beauty

With the huge potential and significant increase in the medical cosmetology industry, CBE has provided the top platform for the whole industry chain to uncover the new trend and explore the new opportunity. Content-oriented forums will invite industry experts to reveal the industry’s current climate in China, global trends and latest topics.

Professional Beauty Venue Layout




E4 - Premium Skin Care, Beauty Salon Equipment

E5 - European and North American, Japanese and Korean Nail/Eyelash/Embroidery Products, Professional Beauty

E11 - Medical Beauty, High-End Beauty Products

China Beauty Expo

Held for 24 years, China Beauty Expo (CBE) is the professional trade event and platform of the beauty industry.  Hosting 3,500+ exhibiting companies, and 10,000+ brands covering the entire beauty supply chain from finished beauty products to the latest in packaging solutions, CBE is a one-stop sourcing experience for distributors, retailers, and beauty professionals seeking to learn and try the largest range of beauty products and manufacturing solutions in Asia.


Tuesday, 19 May 2020 : 09:00 - 17:00
Wednesday, 20 May 2020 : 09:00 - 17:00
Thursday, 21 May 2020 : 09:00 - 15:00


Shanghai New International Expo Center
2345 Longyang Road, Pudong New District
Shanghai, China